Best Coaching Software

We make Coachful, one of the products judged here. Every recommendation states its criteria before its pick, and Coachful does not win every category. Read how this is scored, and who pays for it.

All situations

What is the best all-in-one coaching platform?

What we judged it on

These criteria are about your situation, not about product quality. If you disagree with them, the recommendation below does not apply to you, and you should stop reading here rather than trusting it.

  • 1. Covers most of the stack without add-ons
  • 2. One client record rather than four
  • 3. Predictable pricing as you grow

The pick

Our own product

Coachful

coaching platform · from $29/mo

Ships the widest set of parts in this comparison, which is the entire definition of the category.

This is our product. Weigh the recommendation accordingly, and check the alternative below before deciding.

Coachful — parts included11 of 11
  • 1SchedulingIncluded
  • 2Video sessionsIncluded
  • 3PaymentsIncluded
  • 4ContractsIncluded
  • 5ProgrammesIncluded
  • 6Habits and check-insIncluded
  • 7CoursesIncluded
  • 8CommunityIncluded
  • 9WebsiteIncluded
  • 10Email marketingIncluded
  • 11Client appIncluded

Where this pick falls down

All-in-one always means some parts are merely good. If one capability is your whole business, a specialist will beat it.

When to buy something else instead

The alternative

GoHighLevel

agency marketing platform · $97–497/mo + metered usage

You are running marketing at agency scale and coaching is a smaller part of the business.

GoHighLevel — parts included5 of 11
  • 1SchedulingIncluded
  • 2Video sessionsBuy separately
  • 3PaymentsIncluded
  • 4ContractsBuy separately
  • 5ProgrammesBuy separately
  • 6Habits and check-insBuy separately
  • 7CoursesPartial
  • 8CommunityBuy separately
  • 9WebsiteIncluded
  • 10Email marketingIncluded
  • 11Client appBuy separately
Compare the two diagrams above. The difference between them is the set of parts you would be buying separately, which is usually a bigger cost than the difference in monthly price.

Other situations

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